I am Erez Hod, a Fractional Senior Engineer specializing in Native Apple platforms (iOS, iPadOS, macOS) and modern Full-Stack architectures.
I don't just write code; I build software businesses. As the former co-founder of Hero Apps, Ltd. (successfully acqui-hired by fitto, Ltd), I understand the brutal realities of startup R&D. I know what it means to manage runway, align engineering with product-market fit, and ship scalable features without accumulating crippling technical debt.
My Expertise: The Vertical Slice
Lean startups and agile R&D teams lose massive amounts of time and money to siloed engineering—front-end teams waiting on back-end teams, and mobile apps feeling like clunky web wrappers.
I solve this friction by owning the entire vertical slice. My core stack is focused and highly specialized:
- Native Apple Development: Delivering high-performance, premium iOS/macOS experiences using Swift/SwiftUI/UIKit.
- Modern Web & Back-End Infrastructure: Architecting robust, scalable systems using React, Next.js, and Node.js.
I partner with technical founders, CTOs, and VP R&Ds to rescue messy codebases, accelerate shipping velocity, and build scalable infrastructure—delivering the output of an elite senior developer without the overhead, slow onboarding, or management tax of a full-time hire.
Beyond the Screen
When I’m not architecting software, I am usually geeking out over high-end music production, amateur photography, and European sports cars, or spending time with my family and our two very demanding Scottish Straight kittens.
Let's Build Together
- Book a Free Technical Discovery Call with me
- Connect with me on LinkedIn
- Read my architectural teardowns on the Blog